A friend of a friend-David Rosinki and Todd Anderson-January 7

One thing I have learned is that good friends have other good friends. This is a series of stories about “friends of my friends”.The post below is the story for January 7, 2015.

When you serve as a Director of Athletics you have to hire coaches and staff almost every year. What you don’t want to do is keep hiring for the same position every year. Earlier in my career it seemed like that to me with the position of Sports Information Director.

In the summer of 2006 I was facing hiring my 7th SID in less than 8 years at UNC Pembroke. I had hired smart, bright people but for a variety of reasons we couldn’t get any of them to stay beyond one year. I knew there had to be someone who wanted an opportunity and provide our athletic team some stability.  I discovered a young man at Mississippi State by the name of Todd Anderson who fit the bill. Todd is about to finish his 9th year as Associate AD for Communications at UNC Pembroke. His hire has been a home run for UNCP and over those 9 years we have become friends.

Todd has been a blessing and gift to UNC Pembroke. He has totally revolutionized the way the Athletic Department tells it story. He helped take the website (link below) to a brand new level including awesome live stats and webcasts. He also got a weekly TV show called the Black & Gold Report off the ground on a local Myrtle Beach/Florence SC station WFXB. He also has a special gift as an exceptional public address announcer. If you attend at UNCP event and Todd is on the microphone he energizes the crowd. His doctor has encouraged him to cut back on PA appearances due to strained vocal cords but when you get to hear him it is a treat.


Todd has also nutured dozens of young aspiring students and interns and taught them about the media business. He has seen some of these young people advance to Division I positions but all of them have been impacted by his professionalism. When I spoke to Todd about who impacted him he was quick to respond it was his mentor at Missisippi State University David Rosinski.

David Rosinski worked at MSU from 1982 to 2006. He served as Associate Media Relations Director in the Athletic Department. He currently is the Sports Information Director at East Mississippi Community College.



The Friend of the Friend-DAVID ROSINSKI


Todd Anderson – Story on David Rosinski and the lessons he learned

When I went to Mississippi State in 1999 I didn’t realize what I was going to learn from one man. David Rosinski taught me so much not the least of was what hard work looked like. His work ethic was so impressive to me. I learned that the story had to be told just right and that sometimes that meant editing and proofreading an extra time. That is how you get to tell the story correctly. Early in my career at MSU and UNCP he was the man I went to for advice and he never was too busy to share what he knew.

When I first met David I learned about how much he cared for others. I was coming from the University of Alabama with a U-Hual and within 5 minutes of my arrival he was there sporting a headband and knee high yellow socks ready to help me move in. It just wasn’t me he cared about it was everybody he got to influence and mentor. I believe he impacted at least twenty-five of us in his 24 years in Starkville, MS. He never would take any credit for the success of others but he influenced me and others. He defines what a mentor does.

Today he is the Sports Information Director at East Mississippi Community College. This past fall East Mississippi Community College won their 3rd National Junior College Championship in the sport of football in the last 4 years. I hope David knows what a difference he makes in the careers of many including me.



  1. Jeff Neelon · · Reply

    Have you ever had him do a program for Kiwanis?

    Sent from my iPhone


    1. No but Todd would be excellent

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